SEO and website design serving Alpharetta

SEO enables companies to appear prominently in the organic search results for their most important keywords and phrases. The higher the rankings and more visibility, the more website visitors, phone calls, and new business generated.

• On-page optimization
• Technical website audits
• Link building
• Local SEO to rank better in Alpharetta
• Ongoing optimization and maintenance

Pay-Per-Click (PPC) Advertising

PPC ads, like Google Ads, drive immediate website traffic by prominently displaying your business to consumers actively searching for your products or services in Alpharetta.

• PPC campaign setup and optimization
• Keyword research
• Landing page design
• Budgeting strategies
• Daily position monitoring

Dynamic remarketing then converts them into customers.

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Social Media Marketing

• Page audits and optimization
• Viral content creation
• Social ad management
• Contests, quizzes
• Reviews and reputation management

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Content Marketing

Content builds relationships with potential Alpharetta customers and establishes thought leadership.

Content marketing is a crucial and growing part of most digital marketing strategies.

Articles, eBooks and Whitepapers

• Conducting interviews to gain subject-matter knowledge if needed
• Integrating custom graphics and visual elements
• Distributing to targeted prospects via email nurturing and gated content sequences

Press Releases

Press releases are still an important tool to expand reach and improve search visibility beyond a company’s own channels.

• Strategic news announcements promoting Alpharetta business achievements (awards/certifications), product launches, events, partnerships, etc.
• Optimized for driving website traffic and local press coverage
• Targeting niche, local and industry-specific media sites
• Ongoing releases highlighting important company milestones

Video Production

• Pre-production planning and development
• Script writing
• On-location and studio filming options
• Full post-production editing with graphics, effects, animations, etc.
• SEO optimization for video content platforms like YouTube and Vimeo
• Promotion across social media and other distribution channels

Guest Blogging

• Amplifying brand reach for increased local name recognition
• Link building to strengthen overall SEO rankings

Email Marketing

Email is still the most effective digital marketing channel for customer retention and conversions.

• Email list building
• Powerful automations
• Segmentation and personalization
• Promotions and newsletters
• Deliverability optimization

• Ability to segment and target niche audiences
• Personalized content for higher open and click rates
• Flexibility to test variations to boost performance

Cons to Consider:

• Overflowing inboxes mean rising opt-out rates
• Time intensive to create quality email content
• Competition with promotional tabs and spam filters
• Require technical expertise to properly setup and optimize