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Ultimate Guide to Fixing WordPress Broken Links Effectively

Dealing with WordPress broken links can be a daunting task for any website owner. Not only do broken links negatively affect user experience and SEO performance, they must be addressed to ensure optimal website functioning. In this comprehensive guide, we will dive deep into the world of broken links and explore various methods to identify, fix, and prevent them on your WordPress site.

Identifying Broken Links in WordPress

Uncovering broken links on your WordPress site is a key element in optimizing user experience and SEO. Utilize free online tools such as Google Search Console or Broken Link Checker to easily find any problematic URLs, and schedule regular checks every 2-3 months to maintain a healthy website.

Google Search Console

To get started with Google Search Console, sign up for an account and verify ownership of your website. Once verified, head to the “Coverage” report in the Index section of your account for a display of any crawl errors Googlebot encountered during indexing, such as broken links (404 errors). This will display all crawl errors found by Googlebot during its indexing process, including broken links (404 errors). You can then export these error URLs into a spreadsheet for further analysis and fixing.

W3C Link Checker

W3C Link Checker is a user-friendly and free tool that can be used to identify broken links on your website. Simply input the URL of the document you wish to review and click Check. The tool will then provide you with a list of broken links along with recommended actions to take, as demonstrated below. Given its comprehensive report, W3C Link Checker is particularly useful for initial site evaluations or when analyzing a website following a redesign or domain transfer.

Broken Link Checker

Broken Link Checker is a well-known and free tool that helps you identify broken links on your website. It’s also one of the most popular WordPress plugins available, making it an excellent choice for those who use this platform. The plugin is user-friendly and particularly useful if you have a large site since it allows you to find and fix URLs directly from your WordPress dashboard. Once you’ve installed and activated the plugin, it will automatically start scanning your site for broken links.

 You can then access the list of any broken URLs by going to Tools > Broken Links. To repair them, simply hover over each URL and select Edit Link. You may receive suggestions for alternative links or choose your own replacement before clicking Update. Alternatively, if you prefer not to keep the link at all, select Unlink. Since Broken Link Checker continually scans your site, all you need to do is revisit this page occasionally to ensure that all of your links are functioning correctly.

WP Broken Link Status Checker

WP Broken Link Status Checker is a plugin that prioritizes server performance by enabling you to scan specific sections of your website instead of the entire site. This feature helps reduce the burden on your server. Moreover, you can customize each scan with different rules and monitor the results in real-time without waiting for the check to finish. In case you opt for WP Link Status Pro, which is a premium version, it allows you to edit, redirect or delete any broken links right from the search results page.

Permalink Finder Plugin

The Permalink Finder Plugin is a useful tool that can help reduce the number of pages on your website returning a 404 error. Instead of displaying a 404 error page, this plugin searches for related content based on keywords from the broken link and redirects to the best match. For instance, if you have a broken URL like /about-our-comany/, it will look for similar permalinks such as /about-our-company/ and redirect to that instead. This plugin is particularly helpful if you’ve restructured or migrated your blog from another platform because it can minimize any negative impact on your site’s SEO. It knows how to remove unnecessary words like “the,” extensions like “html,” and other terms WordPress doesn’t use from the permalink, making sure visitors are redirected to relevant content rather than encountering an error page.

Employing the Broken Link Checker Plugin

An alternative method for identifying broken links on your WordPress site is using the popular plugin called “Broken Link Checker”. After installing and activating it, go to Settings > Link Checker where you’ll see an overview of all detected issues within internal links, external links, images, redirects, etc., along with their respective statuses/reasons why they’re considered faulty (e.g., dead link).

  • The plugin scans your entire site’s content automatically – posts/pages/custom post types/comments/fields/widgets – so nothing gets missed out.
  • You can configure how often it should check for new broken links, and even receive email notifications when issues are detected.
  • Broken Link Checker also allows you to edit or unlink problematic URLs directly from its dashboard, saving time and effort in the process.

In conclusion, finding broken links on your WordPress site is easier than most people think. By using free online tools like Google Search Console or Broken Link Checker plugin, you can quickly identify any faulty URLs that may be affecting user experience and SEO performance. Schedule regular checks every 2-3 months to ensure a healthy website with minimal downtime due to link-related errors.

Fixing and Removing Broken Links Manually

Once you have identified broken links on your WordPress site, it is time to take action by either updating or removing them. Navigate to the relevant webpages and manually adjust the linked addresses within your content, ensuring that users are directed towards valid resources.

Updating Incorrect URL Structures

Mistyped or outdated URLs can lead to broken links on your website. To fix these issues, follow these steps:

  • Login to your WordPress dashboard and access the page with the broken link.
  • Select “Edit Page” (or “Edit Post”) at the top of the screen.
  • In Visual mode, highlight any text with a problematic hyperlink.
  • Click on the “Insert/edit link” button in the toolbar (chain icon).
  • Edit or replace the incorrect URL in the Link field with the correct one and click the “Update/Apply” button (blue arrow).

If you are unsure about what should be changed, refer back to Google Search Console’s crawl errors report for guidance regarding which URLs need attention.

Deleting Unnecessary or Outdated Links

Sometimes it may be more appropriate to simply remove a dead link rather than fixing it – especially if there is no suitable replacement available. Follow these instructions:

  • Navigate again through the editing process as described above until reaching the “Insert/Edit Link” window after highlighting text associated with the unwanted hyperlink.
  • Delete the entire contents of the Link field then press the “Apply/Update” button (blue arrow).
  • If desired, completely remove the anchor text itself by selecting the Backspace key on the keyboard while still highlighted in the visual editor.

After making necessary changes, always remember to save your work by clicking the “Update” button located on the right-hand side of the page or post editor screen.

Remember that removing broken links not only improves user experience but also helps search engines crawl and index your site more efficiently. This can ultimately lead to better rankings in search results, driving more traffic towards your WordPress website.

By manually fixing and removing broken links, you can ensure that your website is optimized for search engine visibility. Implementing redirects is the next step in ensuring a smooth transition when URLs are changed or pages deleted.

Implementing Redirects for Updated URLs

When you update or delete page addresses, it’s essential to install a redirect plugin like Redirection on your WordPress site. This will ensure that users who click on old URLs are automatically redirected to relevant information without encountering frustrating 404 error messages.

Choosing an Effective Redirect Plugin for WordPress

Selecting the right redirect plugin is crucial in maintaining your website’s user experience and SEO. Some popular options include:

  • Redirection
  • Simple 301 Redirects
  • Safe Redirect Manager
  • Yoast SEO Premium (includes redirects)

Pick the plugin that works best for you, considering its particular advantages and features.

Setting Up Proper Redirects After Changing Page Addresses

To set up proper redirects using the Redirection plugin, follow these steps:

  • Navigate to the WordPress dashboard’s “Plugins” area and click “Add New” to initiate setting up redirects.
  • Search for “Redirection” and click “Install Now.”
  • Activate the plugin.
  • Go to the “Tools” section and click “Redirection.”
  • Click “Add New” to create a new redirect.
  • In the “Source URL” field, enter the old URL that you want to redirect.
  • In the “Target URL” field, enter the new URL that you want to redirect to.
  • Click “Add Redirect.”
  • Test the redirect to make sure it’s working properly.

By following these steps, you can ensure that your website’s URL structure remains intact and that users are directed to the correct pages. This will help improve your site’s SEO and user experience.

Testing Your Links Before Publishing Content

Verifying that all hyperlinks are functioning properly prior to releasing any material is essential for providing an effortless user experience and enhancing your website’s SEO. Just as proofreading text is vital for accurate grammar, spelling, and readability, link-checking helps avoid mistyped URLs which can lead directly to those dreaded broken connections down the line.

Why Link Testing Matters

Inaccurate or broken links not only frustrate users but also negatively impact search engine rankings. Search engines like Google penalize websites with numerous broken links, leading to lower visibility in search results. By testing each hyperlink thoroughly before hitting the publish button, you ensure that both users and search engines have a positive experience when navigating through your WordPress site.

How to Test Links Effectively

  • Carefully review each URL: Double-check every link within your content by manually clicking on it and verifying if it directs to the intended destination. This step will help identify any typos or incorrect addresses.
  • Use online tools: Utilize free online resources such as W3C Link Checker, which automatically scans webpages for dead links or other issues related to hyperlinks.
  • Schedule regular checks: Establish a routine schedule (e.g., monthly) for checking existing content on your website using tools like the aforementioned W3C Link Checker or even installing plugins such as Broken Link Checker Plugin.
  • Maintain an organized internal linking structure: Implement a consistent and organized internal linking strategy to make it easier for both users and search engines to navigate your site. This will also help you quickly identify any broken links in the future.

Best Practices for Link Management

In addition to testing your links before publishing content, consider adopting these best practices for link management:

  • Keep URLs simple: Use clear and concise URL structures that are easy to understand, reducing potential mistakes while making it more accessible for users and search engines alike.
  • Avoid excessive external linking: While outbound links can be valuable resources, too many of them may distract readers from your content or even lead them away from your website entirely. Be selective with external links by only including those that add significant value to the topic at hand.
  • Maintain up-to-date content: Regularly review older blog posts or pages on your WordPress site, updating any outdated information or removing dead hyperlinks as needed. This practice not only improves user experience but also helps maintain a healthy SEO profile.

Taking the time to test all hyperlinks within your content is an essential step towards ensuring a positive user experience and maintaining strong SEO performance on your WordPress site. By following these tips and best practices, you’ll minimize broken connections while maximizing engagement with visitors who come across engaging, informative material on every page they visit.

FAQs in Relation to WordPress Broken Links

To fix broken links in WordPress, you can use tools like Google Search Console or the Broken Link Checker plugin. These tools help identify and repair broken links by updating incorrect URL structures, deleting unnecessary or outdated links, and implementing redirects for updated URLs.

Links may not work in WordPress due to various reasons such as incorrect URL structures, deleted pages, changed permalink settings, or server-side issues. To resolve these issues, check your permalink settings and ensure they’re properly configured. Additionally, verify that the linked content still exists on your site and update any outdated URLs.

Broken links negatively affect user experience by leading visitors to non-existent pages. They also harm SEO efforts as search engines consider them when ranking websites. Broken links can result in lower rankings on search engine results pages (SERPs), decreased organic traffic, and potential loss of credibility among users.

A broken WordPress site could be caused by several factors including theme conflicts, plugin compatibility issues, corrupted files during updates or installations, server errors, or database connection problems. To troubleshoot a broken site effectively: deactivate plugins one-by-one; switch themes; check file permissions; review error logs; restore from backups if necessary.


In conclusion, identifying and fixing broken links in WordPress is crucial for maintaining a healthy website. Using tools like Google Search Console and the Broken Link Checker plugin can help identify these issues, while updating URL structures and removing unnecessary links can improve user experience. Implementing proper redirects is also important when changing page addresses.

Testing your links before publishing content and designing engaging 404 error pages are additional steps that can enhance your site’s SEO and user-friendliness. By following these steps, you can ensure your WordPress site is optimized for SEO and user-friendliness.

If you need assistance with managing broken links or improving your WordPress site’s overall functionality, contact Amadeus Consulting today to learn how we can help!

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